Scenario Ambassadors are the core members of the Future Co-creation Initiative launched by Yokogawa in April 2021. The Scenario Ambassadors comprise 24 millennials in their late 20s through early 40s, specially selected from each department to embody Yokogawa’s Purpose: “Utilizing our ability to measure and connect, we fulfill our responsibilities for the future of our planet.”
This initiative is a virtual, cross-organizational team that reports directly to the CEO. Its main goal is to develop future-oriented, next-generation leaders possessing adaptability, a panoramic perspective, and co-creative skills. Future scenarios developed by the team function as a tool to build trust with all stakeholders and initiate dialogue on creating shared long-term value, proactively promoting activities which transcend organizational and industry boundaries.


Project Leader of the Future Co-creation Initiative
Nobuyuki Tamaki

Human Resources
Fumiko Sasaki

Corporate R&D, Business Development
Akio Nakabayashi

Business Transformation
Kohei Kiyotake

New Business Development
Chinatsu Takahata

Corporate/Business strategy
Nobuko Ouchi

Human Resources
Shogo Ohsaki

Product Development
Keisuke Takahata

UX Design
Jun Kobayashi

Corporate R&D
Shinichi Chiyoda

Corporate R&D
Takeyuki Mogi

Product Development
Ryou Notsuke

Systems Consulting, Business Transformation
Kaori Shimizu

Sales
Masahiro Karita

Business Development
Takafumi Yamashita

Marketing Strategy
Akihiko Ito

International Sales
Yayoi Tomono

Software and Product Development
Hirofumi Sakashita

Global Marketing
Sachiko Niki

Business Strategy
Tooru Hayakawa

International Sales
Yuki Furuya
Details
Future Co-creation Initiative Menu

HOME
Top page of Yokogawa’s “Future Co-creation Initiative”

Interviews
Our collaborators discuss the value and meaning of “Future Co-creation Initiative” from various perspectives.

Activity Overview
Introduction of our next-generation leadership development and a co-creation network beyond the scope of business.

Activity Objectives
Background and aspirations behind launching co-creative activities in an age without clear answers.

Future Scenarios
Future scenarios generated by young leaders of the future through scenario planning and co-creative dialogue.
Scenario Ambassadors
Introduction of Scenario Ambassadors—representatives selected from each Yokogawa department enjoying growth and learning.

Collaborator Networks
Fostering “weak ties” among our supporters, partners and individual companies, while building an industry-government-academia network.

Sponsor Article
Article published by WIRED, the US-based tech culture magazine.
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