This year’s trade fair appearance at Achema 2018 in Frankfurt with the main theme “Synaptic Business Automation” was recorded by Yokogawa’s partner, Hüthig-Verlag.
The following figures that characterize Yokogawa’s presentation at this year’s world’s leading trade fair for the process industry are appropriate:
- 145 000 visitors visited ACHEMA 2018 over 5 days
- 3700 exhibitors came from 45 countries
- 106 Yokogawa employees took part in the world’s leading trade fair. And not only from Germany, but also from Tokyo, Amersfoort and Belgium – from student assistants to global presidents.
- 6 employees held 6-minute lectures twice a day, i.e. 12 per day
- 5 press meetings were held with the Japanese top management
- A total of 24 media representatives visited the exhibition stand
- 150 000 advertisements found their place on the front page of the “ACHEMA Daily” competition
- 33 social media and blog posts were posted during the 5 days of the fair
- 10 Ozobots drove around 0.5 kilometres in the raffle and test drives
- The visitors secured a total of 3400 giveaways: 2000 Yokogawa Sumos, 500 charging cables, 400 pockets, more than 500 web cam covers.
- 5 to 6 hostesses were on duty at the stand every day
- The size of the Yokogawa stand was 238 square meters on 2 floors
- 9 presentation modules, 7 demonstrators (from Analysor System Integration, via Modular Automation and NOA to the digital twin), 4 touch tables, 6 screens, 2 prize tables, 1 LED wall and 1 gas chromatograph were located on the lower floor.
- During the fair, stand staff and visitors consumed 260 bottles of fresh fruit juices, 150 portions of fruit mousse and 80 mini-salads, among other things.
See you again at ACHEMA 2021!
